At this year's China's "two sessions", namely annual sessions of the National People's Congress (NPC) and the National Committee of the Chinese People's Political Consultative Conference (CPPCC), the proposals of deputies and members were emphatic: with the public release of the Implementing Regulations of the Patent Law, the protection of pharmaceutical innovations has become more certain; there have been new breakthroughs in the judicial application of data intellectual property rights (IPRs), and data market participants are eager to try out these new developments. This year's government work report mentioned the need to "bolster intellectual property rights protection" again. Deputies and members actively offered suggestions and proposals to advocate for IPR protection, effectively supporting comprehensive innovation and aiding in high-quality development.

As the socialist market economy continues to deepen, there is an increasing demand from market participants for the protection of trademarks, geographical indications (GIs) and trade secrets. "Accelerating the comprehensive revision of the Trademark Law," "establishing a unified national legal system for GIs" and "improving the relevant laws and regulations for the protection of trade secrets" are among the issues that continue to command attention from the deputies and members.

Revolving around the construction of a timely responsive and reasonably protective IPR rule system for emerging and specific fields, deputies and members offered numerous valuable suggestions. "Being the first to establish a reasonable data property protection system can give us an advantage in international competition," stated He Zhimin, a standing committee member and deputy secretary-general of the National Committee of the CPPCC, and vice chairman of the Central Committee of the China Association for Promoting Democracy. "We need to accelerate the exploration of a data property rights system, taking into full consideration of data security, public interest and personal privacy, to lay a solid foundation for strengthening, scaling and enhancing our country's digital economy," said He Zhimin.

The explosive development of generative artificial intelligence (AI) models presents unprecedented challenges to copyright protection and literary and artistic creation. Qiu Huadong, a standing committee member of the National Committee of the CPPCC and vice chairman of the China Writers Association, suggested that relevant legislation should be quickly perfected to clarify principled issues concerning copyright protection in the field of AI. He emphasized the need to fully leverage industry policies and standards to enhance the specialization and sophistication of protection.

IPR protection is a systematic project. In the face of challenges posed by emerging fields and business models, it is essential to achieve a "full chain" linkage and form a "comprehensive protection" pattern. The Central Committee of the China National Democratic Construction Association, focusing on emerging industrial fields such as new-generation information technology, emphasized the need to strengthen IPR protection overseas and rapidly establish international competitive advantages. It suggested promoting the establishment of a "1+1" cooperation mechanism between domestic and overseas service institutions, encouraging relevant enterprises to jointly set up  overseas IPR protection mutual aid funds, improving the foreign IPR insurance service ecosystem, establishing industry IPR alliances and setting up industry IPR protection mechanisms.

With the popularity of new business models such as livestreaming e-commerce, IPR violations and crimes in the internet domain are showing trends of high concealment, hard technical nature, and organized crime evolving to industrial chain. Cai Jinchai, an NPC deputy and president of Fujian Panpan Foods Group, suggested that China should focus on increasing regulatory and enforcement efforts on e-commerce and livestreaming platforms. By employing technical means to strengthen regular screening and urging the improvement of internal credit evaluation mechanisms on platforms, disruptive market behaviors can be eradicated at their source.

"The trend of traditional Chinese medicine going global is becoming more pronounced, and we must firmly hold the discourse power in setting international standards," suggested Geng Funeng, an NPC deputy and chairman of Good Doctor Group. He advised invoking mechanisms such as IPR cooperation in the Guangdong-Hong Kong-Macao Greater Bay Area to guide relevant institutions in providing long-term and effective advisory for IPR right enforcement overseas, safeguarding the international expansion of traditional Chinese medicine enterprises.

At this year's China's "two sessions", many deputies and members focused on and called for the establishment of an IPR court at the national level, and the deepening national reform of the appellate review mechanism for IPR cases. Fang Yan, an NPC deputy and director of Beijing Jincheng Tongda & Neal (Xi'an) Law Firm, believed that establishing a specialized IPR appellate court would be conducive to further demonstrating China's firm stance and professional capability in IPR protection. A favorable IPR protection environment will provide strong support for China to secure more interests and development opportunities on the international stage.